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by Brennan Walker, on July 21, 2016

Part 1 and Part 2 looked at the basics to keywording, and Part 3 brings everything together. To get the best results Brennan recommends using DemandJump’s platform, Google AdWords, and …

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Topics:Paid SearchSearch MarketingOrganic SearchMarketing Management

by Brennan Walker, on July 19, 2016

Today more than ever it seems Fortune 500 and startup companies alike are over-reliant on old, aggregated data to generate static business plans. Recently, Benjamin Gilad & Magnus Hoppe published …

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Topics:Marketing Management

by Brennan Walker, on July 14, 2016

Keywording is an important aspect of any strong content marketing strategy. Here at DemandJump, Brennan Walker, Marketing Analyst and Head Client Success Manager, frequently gets called upon to help clients build …

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Topics:Paid SearchSearch Marketing

by Brennan Walker, on July 13, 2016

Image via TechPoint.org "TechPoint, the growth initiative for Indiana’s tech ecosystem, is recognizing Indiana’s tech builders with the announcement of the second annual Tech 25 Class of 2016." The Tech …

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by Brennan Walker, on July 12, 2016

In this week’s video, Tyler dives into DemandJump’s content feature in AIM. “The way we're going about content is quite unique in that we are not relying on supervised machine …

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Topics:Data ScienceMarketing Analytics

by Brennan Walker, on July 7, 2016

Today marks the beginning of our newest series, Keywording with Brennan. In this series our, Head Client Success Manager, Brennan Walker will take you through the keys to successful keywording …

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Topics:Paid SearchSearch Marketing

by Brennan Walker, on July 5, 2016

In this week’s video Tyler explains how we’re going about identifying relevant social influencers for content. In a McKinsey study focused on the impact of social influencers they found that …

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Topics:Data ScienceMarketing AnalyticsSocial Media Marketing

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