Blog
What Is Mobile Attribution?
May 29, 2020 •DJ Team
Mobile attribution refers to tracking the customer journey — from discovery to conversion — across mobile devices, such as smartphones and tablets,...
Read MoreHow Does an SEO Content Strategy Work?
May 29, 2020 •DJ Team
A content strategy is the plan your business makes to create blog and website content, video content, post on social media, and ultimately gain leads...
Read MoreWhat are the best on-page SEO techniques?
May 22, 2020 •DJ Team
The best on-page SEO techniques will center around keyword research, site layout, and creating helpful content. All of these are things you can work...
Read MoreSEO Content Writing Tips for Beginners
May 22, 2020 •Chris Gabryszewski
70% of marketers say that search engine optimization (SEO) marketing is more effective than pay-per-click (PPC). This is because the process of SEO...
Read MoreDigital Transformation Success Stories
May 21, 2020 •DJ Team
With the digital transformation failure rate reportedly as high as 70%, many businesses may wonder if a digital transformation is worth it. However,...
Read MoreTrusted partners assist with creating strategies that leverage digital technologies with market intelligence, scalability, and simplicity, while...
Read MoreMarketers today love personas. Creating a writeup of the “ideal” member of each audience segment can lead us to believe we know exactly what members...
Read MoreUnderstanding ROI at Every Step of the Funnel
May 5, 2020 •DJ Team
In the world of creative writing, there’s a common phrase tossed around in workshops that might sound grim to an outsider: “Kill your darlings.” What...
Read MoreData, data everywhere, but what does it all mean? For today’s marketers, the digital analytics process might be a new or mystifying part of the job....
Read MoreHow Sales and Marketing Work Together
May 1, 2020 •Robert Snipes
This topic has been at the hands of business for ages. There has been major differences between marketing and sales over the years. Some would ask...
Read MoreHow to Optimize a Digital Campaign
May 1, 2020 •Cole Geitner
There are many ways to optimize a digital campaign. But in this blog, we walk through a few tips to quickly make the biggest impact on the...
Read MoreWhich Attribution Model to Use
May 1, 2020 •Cole Geitner
With so many attribution models to choose from, it can be hard to know which one is best for your business. But the honest answer is, there isn't...
Read MoreWhat is Channel Optimization?
May 1, 2020 •Cameron McAllister
Digital marketers today have access to more channels than ever before. These channels present worlds of new opportunities to reach and engage new...
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