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Cross-Channel Measurement Still an Issue: Commentary on eMarketer Survey

by Egan Montgomery, on April 26, 2019

 In this video, Egan Montgomery and Jordan Ehrlich from DemandJump discuss the marketing pains surfaced in eMarketer's article, "In-House Analytics Platforms Help Data-Obsessed Agencies."

Check out this video for elaboration on the difficulties associated with cross-channel measurement & attribution, and how DemandJump helps.

Want to see what your cross-channel data looks like in our platform? 
Request a tailored demo here.

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Topics:Data Science

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