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Digital Transformation at Cummins: Digital Transformation Conference 2019

by Jordan Ehrlich, on November 23, 2019


The above presentation was recorded at the Digital Transformation Conference held in Boston, MA in October 2019. There, Shawn Schwegman and Nicholas Wojdyla discussed how Cummins' used DemandJump's consumer behavior insights and data beyond their four walls to catalyze a digital transformation.

To hear Nick's specific use case of DemandJump's consumer insights data, jump to minute 12.

To try your own sample of the consumer behavior insights discussed in this video, request a consumer insights report in the form to the right.

Topics:Digital TransformationMarketing ManagementEnterprise

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