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Marketing Attribution 

Your attribution solution should help you get the whole story on your marketing performance. Optimize your marketing spend by connecting and analyzing each touchpoint along the path to purchase.

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Marketing Attribution
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"DemandJump has become a crucial extension of our marketing team providing game-changing insights to fuel and propel all aspects of our digital efforts. The DemandJump Platform is a must have, we are seriously impressed.”
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Tim Lavinder
Director of eCommerce, Hotsox

How do I measure my
marketing performance?

Find out which of your marketing efforts are making the biggest impact. See which channel drove consumers to you, the pages they visited, and all touchpoints along their path to purchase.

  • Conversion Tracking
  • Path to Purchase Model
  • Conversion Influence
  • Programmatic Impression Tracking
marketing attribution measure marketing performance

How do I prove the value of my marketing spend?

When a lead becomes a customer, you need to know which marketing channel or touchpoint should get credit for each conversion. Accurate attribution will get you the most value out of your marketing spend.

  • ROI Tracking Template
  • Cross-Channel Attribution
  • B2B Lead Attribution
marketing attribution prove value of marketing spend

How do I choose the right attribution model for my business?

Compare different attribution models side by side so you know how each touchpoint impacts conversions. Now you can shift more of your budget to what’s actually working on your most powerful channels.
  • Single-Touch Attribution
  • Multi-Touch Attribution
  • Algorithmic Attribution
  • Media Attribution
marketing attribution right model

Can I choose the way I view my marketing attribution?

View your marketing data any way you want. This way you can focus on the metrics that will positively impact ROI for your company.

  • Custom Channel Grouping
  • Customizable Reporting
  • Cross-Channel Attribution
  • Event Tracking
custom marketing attribution

Ready to Get the whole story?

Find solutions catered to your business.
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