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Why a Customer Acquisition Platform is the Most Critical Technology in your Marketing Stack
March 5, 2019 •Egan Montgomery
Whether you’re a CMO or a paid search manager, you have KPIs that are directly tied to customer acquisition. If you’re a growth marketer or an...
Read MoreYour definition of customer experience is half-baked. Here's why:
December 10, 2018 •Egan Montgomery
This first dawned on me in September at Dreamforce.
Read MoreWhat is Amazon Advertising?
November 16, 2018 •Egan Montgomery
A transcript from the recording is included below:
Read MoreHow to survive Dreamforce 2018
August 1, 2018 •Egan Montgomery
Dreamforce is right around the corner, and that means marketers everywhere are starting to get ready for the biggest technology conference in the...
Read More[eBook] What we learned from analyzing 5 billion marketing interactions
May 29, 2018 •Egan Montgomery
For the first ever Traffic Titans Report, DemandJump’s research team analyzed four brands that drive more than 1,000,000,000 annual visitors every...
Read MoreSimplify your world: prescriptive attribution now and into the future
February 1, 2018 •Egan Montgomery
How does the face of business change when Prescriptive Attribution becomes the new reality as opposed to the innovative exception? What happens when...
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