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Imagine you are helping someone as they cross a stream of rushing water. Do you watch their voyage along the shoreline to find the best entry...

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With the digital transformation failure rate reportedly as high as 70%, many businesses may wonder if a digital transformation is worth it....

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Definition of Digital Transformation:

Digital Transformation refers to a business's adoption of technology and innovation to improve the efficiency...

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Before the Internet and the World Wide Web, sending mail involved paper and envelopes, taking a photo required film, and shopping meant going to a...

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[This blog is inspired by an eBook we published analyzing Nordstrom's online holiday strategy - for more insights and takeaways, download the...

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For the first ever Traffic Titans Report, DemandJump’s research team analyzed four brands that drive more than 1,000,000,000 annual visitors every...

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Julie Lyle, the former CMO of Walmart, recently addressed an audience of ~250 CEO’s and CMO’s at the TCC Retail Showcase in the Louvre in Paris.

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A few months back, Jeremy Waite, a strategic marketing evangelist at IBM, creatively showed an audience at Martech Europe that not all marketing...

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Memorial Day will be here before you know – and with it, the barrage of eager shoppers flocking to every outdoor leisure sale under the sun.  

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