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DemandJump Blog / Enterprise

by Jordan Ehrlich, on January 24, 2020

Definition of Digital Transformation: Digital Transformation refers to a business's adoption of technology and innovation to improve the efficiency and effectiveness of their business operations. It can be a difficult …

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Topics:Digital TransformationMarketing ManagementEnterprise

by DJ Team, on December 3, 2019

Before the Internet and the World Wide Web, sending mail involved paper and envelopes, taking a photo required film, and shopping meant going to a store or buying through a …

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Topics:Digital TransformationMarketing ManagementEnterprise

by Jordan Ehrlich, on November 23, 2019

The above presentation was recorded at the Digital Transformation Conference held in Boston, MA in October 2019. There, Shawn Schwegman and Nicholas Wojdyla discussed how Cummins' used DemandJump's consumer behavior …

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Topics:Digital TransformationMarketing ManagementEnterprise

by Jordan Ehrlich, on August 15, 2018

[This blog is inspired by an eBook we published analyzing Nordstrom's online holiday strategy - for more insights and takeaways, download the ebook here.] Why are we so excited about …

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Topics:Marketing AnalyticsMarketing OperationsMarketing ManagementEnterprise

by Egan Montgomery, on May 29, 2018

For the first ever Traffic Titans Report, DemandJump’s research team analyzed four brands that drive more than 1,000,000,000 annual visitors every year. The four websites are: Bestbuy.com Homedepot.com Target.com Nikecom …

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Topics:Market IntelligenceMarketing ManagementEnterprise

by Natalie Davis, on August 16, 2017

Julie Lyle, the former CMO of Walmart, recently addressed an audience of ~250 CEO’s and CMO’s at the TCC Retail Showcase in the Louvre in Paris. We grabbed her for …

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Topics:Marketing ManagementEnterprise

by Egan Montgomery, on February 21, 2017

A few months back, Jeremy Waite, a strategic marketing evangelist at IBM, creatively showed an audience at Martech Europe that not all marketing clouds are the same. He loaded social …

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Topics:Marketing AnalyticsSearch MarketingMarket IntelligenceMarketing ManagementEnterprise

by Egan Montgomery, on February 9, 2017

Memorial Day will be here before you know – and with it, the barrage of eager shoppers flocking to every outdoor leisure sale under the sun. Most outdoor leisure retailers …

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Topics:Market IntelligenceMarketing ManagementEnterprise

by Egan Montgomery, on January 30, 2017

Bicycle season is fast approaching as sporting goods scramble to make up for a slower holiday season. The NRF reports holiday sporting goods sales were down (-1.7%) compared to a …

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Topics:Marketing AnalyticsMarketing ManagementEnterprise

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