June 20, 2019
Marketing attribution refers to the science of assigning credit to the marketing touch points that influenced a...
April 19, 2019
Let’s be honest. Your analytics tool may have been state-of-the-art when you first started using it, but when was the last time you sat down and...
March 15, 2018
What is the potential of AI? Tyler Foxworthy, Chief Scientist of DemandJump, sifts through the noise and talks about the real value or artificial...
March 7, 2018
The purpose of this post is to expose executives and marketers to changes in the world of AI and explain why these developments are relevant for...
February 28, 2018
One of the toughest aspects of any marketers job is understanding the impact their marketing spend on revenue.
February 27, 2018
Tyler Foxworthy, Chief Scientist at DemandJump, discusses the similarities of marketing and investing.
July 12, 2016
In this week’s video, Tyler dives into DemandJump’s content feature in AIM. “The way we're going about content is quite unique in that we are not...
July 5, 2016
In this week’s video Tyler explains how we’re going about identifying relevant social influencers for content.
June 28, 2016
Last week Tyler Foxworthy, Chief Scientist at DemandJump, talked about his lectures at SIAM’s upcoming annual convention.
This week Tyler dives...
June 21, 2016
Tyler Foxworthy, Chief Scientist at DemandJump, gives a little preview about his upcoming lectures for the Society for Industrial and Applied...