Blog
Content Strategy and User Experience: How They Work Together
February 12, 2021 •DJ Team
Great content and a great user experience don’t just work together—some might argue they’re even the same thing.
Read MoreHow to Measure Content Quality
February 12, 2021 •DJ Team
Marketers and business owners often turn to metrics such as open rates, bounce rates, and clickthrough rates to measure content quality. But is...
Read MoreWhat Is the Purpose of Customer Research?
February 12, 2021 •DJ Team
If you’ve ever been a parent, sister, brother, uncle, aunt, or best friend, then you probably know your friends and family pretty well. You know...
Read MoreWhat is Multi Channel Content?
February 12, 2021 •DJ Team
Let’s talk superheroes for a brief moment. Oliver Queen, also known as the Green Arrow, owns a quiver full of trick arrows, with each one designed...
Read MoreWhy SEO Matters
February 11, 2021 •DJ Team
Imagine this: you’re new in town and your stomach is telling you that it’s time to chow down on some grub. You don’t want fast foods and standard...
Read More3 Reasons Why SEO Is Important for Your Online Success
February 11, 2021 •DJ Team
In order to climb the ladder of success for your business, you must know about your business’ competition. You have to know what your competitors...
Read MoreActionable Content Marketing Tips: Save Time and Increase ROI
December 29, 2020 •DJ Team
Readers want your content to be good—they really do. We tend to imagine our audiences as fickle, suspicious, unlikely to invest in the message...
Read MoreB2B Content Marketing Statistics from 2020
December 29, 2020 •DJ Team
There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. B2B sales, for example, tend...
Read MoreB2C Content Marketing Statistics from 2020
December 29, 2020 •DJ Team
What a year for marketing it’s been. 2020 threw everyone for a loop, from the moment we stepped out of our offices thinking we’d be in quarantine...
Read MoreContent Marketing Ideas for Marketing Agencies
December 29, 2020 •DJ Team
Coming up with content marketing ideas can be an exhausting chore—especially when working as a writer or content strategist for a marketing...
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