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Whether you’re new to content marketing or you’re experienced but looking for a new strategy, there is both good and bad news in the fact that there...

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Learning content marketing is a mixture of strategic thinking, creative skills, and technical capability. In a content marketing course, students get...

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How important is marketing in the digital age? According to a 2019 report, 85% of marketers feel that their customers expect a personalized...

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Marketing is what allows your business to communicate with your prospective and existing customers. Like with any relationship, you will have to use...

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In modern marketing, high-quality content is the fuel for every customer experience and distribution channel. In fact, recent studies show that 90%...

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Content marketing is one of the oldest and still most commonly used forms of advertising for businesses to connect with customers and get the word...

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Content marketing, social media ads, retargeting… When it comes to digital marketing, it can feel like you have endless options and no direction....

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Digital marketing encompasses all of the online activities undertaken to promote your business. From hiring influencers to creating email campaigns...

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So you’re ready to write your first SEO Pillar page. You’ve sat down to make a pillar page template, but suddenly realize, wait, what should I be...

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If you work in the digital space at all, you are probably familiar with the notion that “content is king!” While there is some truth to this idea,...

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