Blog
Challenges of Multi Touch Attribution
July 24, 2020 •DJ Team
Multi touch attribution is the process of determining the value of each touchpoint that a consumer has with your brand on their path to purchase....
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How Do You Make an Attribution Model?
July 24, 2020 •DJ Team
In order to truly know how your marketing efforts are stacking up, you need to understand where your customers are coming from and which ads,...
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What is Attribution Tracking?
July 17, 2020 •DJ Team
Attribution tracking is often talked about in intricate terms using marketing jargon. And then there's technical jargon, which is more complex than...
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