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Avoiding Ad Fraud: A Byproduct of Considering Ad Placement
January 8, 2019 •Jordan Ehrlich
Ad Fraud & Programmatic Advertising
Programmatic advertising created the opportunity for marketers to achieve huge reach and target audiences with...
Read MoreThe Importance of DJT in Display Advertising
December 17, 2018 •Jordan Ehrlich
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As the rate of innovation increases, marketers across all industries are forced to continually identify their biggest...
Read MoreMake ads for humans, not impressions
September 17, 2018 •Jordan Ehrlich
The larger impact of bad ad performance
September 11, 2018 •Jordan Ehrlich
Why such low click-through rates?
September 4, 2018 •Jordan Ehrlich
According to a 2018 SmartInsights report,the average click-through rate across all ad formats and display ads online is just 0.05%. And according to ...
Read MoreIn the modern world, agile is better than big.
In 2016, Benjamin Gilad & Magnus Hoppe published “The Right Way to Use Analytics Isn’t for Planning”...
Read MoreThis summer’s hottest trend? Digital privacy.
Read MoreWhy DemandJump?
July 20, 2018 •Jordan Ehrlich
If you just heard about DemandJump you may be wondering,
Read MoreSpeak the language of your target audience - in person and on the internet. That’s the only way they will know what you sell.
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