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Christopher Day

Christopher Day

Christopher Day is an Entrepreneur, Co-Founder, and CEO in numerous technology startups, leading to acquisitions by Fortune 100 companies including Comcast, Time Warner, and Motorola. Christopher was also the co-founder and Managing Principal of Navidar Group, an investment banking firm focused on M & A for tech companies. These experiences over the past 20 years, with the growth of the internet, mobile and big data, were the catalyst for Christopher’s interest in helping to solve the problem of companies wasting incredible amounts of money trying to figure out how to effectively deploy marketing spend to drive revenue.

Recent Posts by Christopher Day:

by Christopher Day, on March 25, 2020

As we all grapple with an issue of enormous scale and human impact, our hearts go out to all who have been affected by the outbreak of COVID-19. It is …

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Topics:Consumer Insights

by Christopher Day, on March 21, 2018

DemandJump is doubling marketing performance. We start with next-generation analytics and attribution technology. Then we overlay competitive market intelligence. The result? We show our customers where their audience is three …

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by Christopher Day, on February 20, 2018

Christopher Day, CEO at DemandJump, responds to a McKinsey article written about the consumer decision journey. VIDEO TRANSCRIPT Christopher: That's a great question and it makes me think about why we formed …

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Topics:Marketing Management

by Christopher Day, on February 5, 2018

Marketers have to rethink the way they measure display success. Christopher Day, CEO of DemandJump, shares his thoughts on how to accurately measure display success in 2018. VIDEO TRANSCRIPT Christopher: Hello! …

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Topics:Programmatic Advertising

by Christopher Day, on February 4, 2018

Do you think only discount brands use affiliate marketing? Think again. DemandJump CEO, Christopher Day, shares his thoughts on affiliate marketing and how brands like Samsung, Ralph Lauren, and more …

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Topics:Affiliate MarketingMarketing Management

by Christopher Day, on January 31, 2018

Marketers today only have visibility over 20% of their digital ecosystem. There is gold in the other 80%. Christopher Day, CEO of DemandJump, shares his big discovery and the impact …

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Topics:Marketing AnalyticsMarketing Management

by Christopher Day, on January 29, 2018

DemandJump's CEO, Christopher Day, discusses the transformational shift he has recognized in the digital era and what that means for marketers. VIDEO TRANSCRIPT Christopher: Hello! Christopher Day, CEO of DemandJump, coming …

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Topics:Marketing Management

by Christopher Day, on January 4, 2018

As we head into 2018, marketers are gearing up for a transformational year. The lines between traditional and digital marketing are blurring, and shoppers are demanding more than ever before …

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Topics:Marketing Management

by Christopher Day, on August 2, 2016

It’s official. DemandJump has a new home downtown Indianapolis. Well...that’s not entirely true. We’ve relocated to a temporary space as our permanent home gets built out on the 19th floor …

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DemandJump Blog

From display & search marketing wisdom to general growth tips, here are a few resources to help your digital marketing teams work smarter, not harder.

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