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Is Content Marketing Manager a Good Career?
August 2, 2022 •Erica Kempf
We often hear that content is king, and with companies using content marketing seeing 30% higher growth with 15% lower customer acquisition costs...
Read MoreWhat is the Importance of Content?
July 8, 2022 •Erica Kempf
Content marketing is one of the oldest and still most commonly used forms of advertising for businesses to connect with customers and get the word...
Read MoreHow Much Does PBM Software Cost?
July 8, 2022 •Erica Kempf
Pillar-based marketing (PBM) is a marketing strategy where you create pillars of related content based on exactly what your potential customers are...
Read MoreHow Do You Create a Pillar Page?
March 25, 2022 •Erica Kempf
A pillar page is a huge part of your overall content development, so knowing how to create one is very important to your entire SEO pillar plan. The...
Read MoreWhat is Pillar Page Strategy?
March 25, 2022 •Erica Kempf
In content marketing, a pillar page strategy is a way of developing and organizing your content, so it reflects what your customers are looking for...
Read MoreWhat is Pillar Page Content?
March 23, 2022 •Erica Kempf
It’s easy to get focused on the details of search engine optimization (SEO) and struggle to see the bigger picture when it comes to pillar page...
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