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In recent years, we have seen a growing cultural movement around information privacy, with many internet users calling for a higher commitment from...

DemandJump is doubling marketing performance. We start with next-generation analytics and attribution technology. Then we overlay competitive market...

What is the potential of AI? Tyler Foxworthy, Chief Scientist of DemandJump, sifts through the noise and talks about the real value or artificial...

The purpose of this post is to expose executives and marketers to changes in the world of AI and explain why these developments are relevant for a...

Real results backed by cold hard data. Display and remarketing has finally met it's better half. Tune in to learn how you can double your results...

One of the toughest aspects of any marketers job is understanding the impact their marketing spend on revenue.

Tyler Foxworthy, Chief Scientist at DemandJump, discusses the similarities of marketing and investing. 

Christopher Day, CEO at DemandJump, responds to a McKinsey article written about the consumer decision journey. 

For Tyler Foxworthy, Chief Scientist at DemandJump, the vast majority of marketers are missing the most important step when it comes to CPM or...

Marketers have to rethink the way they measure display success. Christopher Day, CEO of DemandJump, shares his thoughts on how to accurately measure...