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 How does the face of business change when Prescriptive Attribution becomes the new reality as opposed to the innovative exception? What happens when...

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Marketers today only have visibility over 20% of their digital ecosystem. There is gold in the other 80%. Christopher Day, CEO of DemandJump, shares...

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There are many limitations with current attribution and analytics tools.

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DemandJump's CEO, Christopher Day, discusses the transformational shift he has recognized in the digital era and what that means for marketers. 

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Want to know what powers a Prescriptive Attribution solution like DemandJump has?

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“Half the money I spend on advertising is wasted; the trouble is I don’t know which half” - John Wanamaker.

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As we head into 2018, marketers are gearing up for a transformational year.

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Holiday marketing season is well under way, but don’t worry, there is still time to capture last minute holiday shoppers. Although Black Friday and...

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The most potent day for American consumerism is upon us, and with just a couple days left until the spectacle, retailers are scrambling to dot their...

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