Blog
In this video, you'll hear 8 pieces of performance marketing wisdom your dad forgot to tell you about - unless your dad is Shawn Schwegman...
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Why a Customer Acquisition Platform is the Most Critical Technology in your Marketing Stack
March 5, 2019 •Egan Montgomery
Whether you’re a CMO or a paid search manager, you have KPIs that are directly tied to customer acquisition. If you’re a growth marketer or an...
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Marketers today only have visibility over 20% of their digital ecosystem. There is gold in the other 80%. Christopher Day, CEO of DemandJump, shares...
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Why are Current Attribution and Analytics Tools so Limited?
January 30, 2018 •Egan Montgomery
There are many limitations with current attribution and analytics tools.
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What Does a Prescriptive Attribution Solution Look Like?
January 28, 2018 •Egan Montgomery
Want to know what powers a Prescriptive Attribution solution like DemandJump has?
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Marketing cloud titans battle for topical relevance
February 21, 2017 •Egan Montgomery
A few months back, Jeremy Waite, a strategic marketing evangelist at IBM, creatively showed an audience at Martech Europe that not all marketing...
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Bicycle Retailers Looking to Bounce Back Strong
January 30, 2017 •Egan Montgomery
Bicycle season is fast approaching as sporting goods scramble to make up for a slower holiday season. The NRF reports holiday sporting goods sales...
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Since our Chief Scientist Tyler Foxworthy is being honored at TechPoint's Tech 25 tomorrow night we wanted to share a little feature on him. You can...
In this week’s video, Tyler dives into DemandJump’s content feature in AIM. “The way we're going about content is quite unique in that we are not...
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