Blog

Content marketing has been a high-return focus for many businesses, and the push for it over the last couple of years reflects how consumers want...

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Content is the holy grail of any marketing strategy. Well-written, attention-grabbing content introduces prospects to your brand. It sets you...

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Content Writing Template

March 17, 2021 DJ Team

It’s that time again—the cursor is blinking on the page and the screen is white and blank, ready for some words. We’ve all faced writer’s block...

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Marketers and business owners often turn to metrics such as open rates, bounce rates, and clickthrough rates to measure content quality. But is...

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If you’ve ever been a parent, sister, brother, uncle, aunt, or best friend, then you probably know your friends and family pretty well. You know...

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Let’s talk superheroes for a brief moment. Oliver Queen, also known as the Green Arrow, owns a quiver full of trick arrows, with each one designed...

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In order to climb the ladder of success for your business, you must know about your business’ competition. You have to know what your competitors...

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Readers want your content to be good—they really do. We tend to imagine our audiences as fickle, suspicious, unlikely to invest in the message...

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There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. B2B sales, for example, tend...

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What a year for marketing it’s been. 2020 threw everyone for a loop, from the moment we stepped out of our offices thinking we’d be in quarantine...

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