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Attribution tracking is often talked about in intricate terms using marketing jargon. And then there's technical jargon, which is more complex...

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Marketers have been making guesses and assumptions for as long as their teams have existed. There has never been a single source of information...

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My name is Zach Treon, Enablement Manager at DemandJump. Everyday, I work with our customers to get the most out of the DemandJump Platform and I...

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A content strategy is the plan your business makes to create blog and website content, video content, post on social media, and ultimately gain...

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Whether you’re just getting started with SEO content, or you’re looking to boost the results of your hard work, it can be tricky to know how to...

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70% of marketers say that SEO marketing is more effective than pay-per-click. This is because the process of SEO in digital marketing relies on...

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In the ever-evolving world of digital marketing, we’ve always heard about SEO and the mythical impact it has on our website. We are told that it...

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In DemandJump's Keyword Profile Dashboard, you see all your search data in one place. This dashboard has all your paid and organic performance...

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Knowing if you have a good customer acquisition cost can be hard. Here are a few CACs benchmarked across a variety of industries. (Source: ...

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