DemandJump Blog

In the days of social media, businesses are left ditching their old marketing strategies and turning toward digital media. Everywhere you go on the internet, you will find advertising whether …

No matter which sector or industry vertical you’re marketing for, search engine optimization, or SEO, is essential. If you don’t understand the keywords your consumers are using to search the …

Choosing keywords for your SEO strategy isn’t just about understanding your industry, or even your competitors. Keywords only drive business for your brand when they align to consumer behavior. When …

Google Trends is a free data exploration tool that lets marketers better understand what audiences are interested in and curious about, in real-time. Many marketers use this data as a …

If forecasting was easy, everyone would trust the weather report and no one ever would have bought an eight track player. Instead, it’s more often that we lose time to …

Why Is B2B Sales Forecasting Important? Sales forecasting is an essential element of any business plan allowing business owners to predict revenue and profit. Sales forecasting makes it possible to …

Forecasting Sales Growth Today's marketing professionals have a plethora of tools, techniques, and strategies available to them, but they're still missing the mark when it comes to their target audiences …

Which Lead Attribution Model to Use? Understanding your company’s marketing strategies is one thing, but measuring the impact of your company’s marketing is another thing entirely. To accurately track and …

Which Lead Attribution Model to Use? When choosing the best marketing attribution solution it can be hard to know where to start. After all, there are numerous attribution modeling tools …