DemandJump Blog

In the age of digital marketing, data has taken on an essential role in determining strategy. However, modern marketers are currently experiencing such a deluge of data that it's often …

68% of marketing professionals say that improving the measurability of their ROI is their top goal. If you can't measure it, you can't improve it, and you won't know if …

Digital marketing courses are designed to help individuals become better digital marketers in a number of ways. They may offer a high level overview of the digital marketing field as …

Depending on the types of consumer insights your business plans to use, you may look for valuable online data in a variety of places. To get an accurate view of …

Being data-driven refers to the incorporation of data, or information that is stored and rooted in numbers and fact, into an individual or organization’s decision-making process. Businesses love buzz words: …

Data-driven marketing sounds like a buzzword, but it is arguably the most important enhancement to traditional marketing tactics in recent history. Marketers have always looked for ways to measure their …

Being away from our teams for extended periods can leave us with a feeling of uncertainty. In attempts to best manage your teams during weeks of remote work, you might …

Digital analytics in the marketing context refers to the tools used to analyze and report on marketing data collected through the digital channels on which your brand holds a presence …

Obtaining meaningful customer insights requires analysis of cross-channel consumer behavior in order to draw accurate conclusions about the ways consumers research and buy products. You can get consumer insights for …