Blog
How Do I Start a PBM Program?
August 23, 2022 •Shannon Elward
Pillar-Based Marketing (PBM) is taking the marketing world by storm. This proven approach to marketing combines elements of content marketing and...
Read MoreHow Do I Choose a PBM Platform?
August 23, 2022 •McKenzi Sidor
Pillar-Based Marketing (PBM) is taking the marketing world by storm. What is PBM? It’s a marketing strategy that aims to push your website to page...
Read MoreDo I Need a PBM Platform?
August 15, 2022 •Jeremy Flick
Pillar-Based Marketing platforms are a great choice when it comes to reaching marketing goals. Audiences are tired of reading boring, irrelevant...
Read MoreDoes PBM Replace ABM?
August 15, 2022 •Amber Peckham
Pillar-Based Marketing (PBM) is a marketing tactic, just like Account-Based Marketing (ABM). But as far as one replacing the other, that wouldn’t...
Read MoreWhy Does PBM Matter?
August 15, 2022 •Erica Kempf
Pillar-Based Marketing (PBM) is a new method that DemandJump has pioneered for planning, writing, and structuring the content on a business's...
Read MoreWhat Is PBM?
August 15, 2022 •Bret Sexton
Simply put, Pillar-Based Marketing (PBM) is the future of the digital marketing landscape. PBM is a unique growth strategy that is used to align...
Read MoreIs DemandJump Good for PBM?
August 10, 2022 •Jeremy Flick
Running an effective Pillar-Based Marketing (PBM) strategy relies heavily on the value of the content you produce and the structure of that content....
Read MoreIs Content Marketing Manager a Good Career?
August 2, 2022 •Erica Kempf
We often hear that content is king, and with companies using content marketing seeing 30% higher growth with 15% lower customer acquisition costs...
Read MoreIs Content Marketing a Good Career?
August 2, 2022 •Bret Sexton
Everyone wants to work in a career that fits their specific skill set and meets their needs as a person. We know this is easier said than done, and...
Read MoreWhat Are the 5 Types of Digital Marketing?
August 2, 2022 •Jeremy Flick
Are you trying to reach a new audience or increase brand awareness? What about tapping into a new market? It might be time to boost your digital...
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