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For successful content marketing, there are few things more important than creating a thorough content plan. Putting in preparation and foresight can...

From one year to the next, sales will certainly vary. Sometimes it will be so slight you barely notice and other times it will be so dramatic that it...

Keywords and keyword selection are the foundation of your SEO strategy. The keywords you focus on are not only the most important piece of your SEO...

Keywords are essential to ranking higher in Google search results. Keywords drive content creation and are ways for Google’s search algorithms to...

As a marketer, you understand that it's important to enjoy a positive ROI on your efforts, but how do you know when you're succeeding? Where are...

Forecasting is an important component in business success. While you can build a business without this type of analysis in your decision making, you...

In this article we will define DJ Score and show you how it can be used alongside or in replacement of Search Volume.

No matter which sector or industry vertical you’re marketing for, search engine optimization, or SEO, is essential. If you don’t understand the...

Choosing keywords for your SEO strategy isn’t just about understanding your industry, or even your competitors. Keywords only drive business for your...