Blog
Study Consumer Buying Behavior to Decide Who to Target
April 8, 2020 •DJ Team
Closely examine the decision-making process of your current customers to better predict the type of lead most likely to convert into a sale, and how...
Read MoreWhat Is Marketing Research?
April 6, 2020 •DJ Team
Marketing research refers to the process by which an organization gathers information about its ideal customer and larger market in order to inform...
Read MoreWhat Is a Consumer Journey Map?
April 3, 2020 •Cole Geitner
A consumer journey map is a visual representation of your consumers’ experiences with your brand. Whether it’s understanding what keywords are mapped...
Read MoreWhat Can You Learn From Attribution Reports?
April 3, 2020 •Cole Geitner
What Is Attribution in Digital Marketing?
Marketing attribution refers to the science of analyzing marketing touch points leading to a website...
Read MoreWhat Is Search Engine Optimization? (SEO)
April 3, 2020 •Billy Krawzak
In the ever-evolving world of digital marketing, we’ve always heard about SEO and the mythical impact it has on our website. We are told that it...
Read MoreHow To Rank YouTube Videos Fast
April 3, 2020 •Maddie Clapp
Whether you’re making videos as a social media influencer, a large brand, or someone just wanting to have fun, you’re probably wanting your videos to...
Read MoreWhat Is Multi-channel Attribution?
March 27, 2020 •DJ Team
Marketers want to know what led to every sale, if possible. That desire means marketing pros need a way to assign value to the actions customers take...
Read MoreWhat Is Attribution?
March 27, 2020 •DJ Team
The Oxford Dictionary defines attribution as "the action of regarding something as being caused by a person or thing". The term went from obscurity...
Read MoreWhat Is Attribution Modeling?
March 25, 2020 •DJ Team
A term like marketing attribution modeling may sound a little scary. You may be wondering “Do you need an advanced data science degree to understand...
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