Blog

Insights, by definition, give you a window into something you might not otherwise have known about. Consumer insights, therefore, utilize data so you...

One of the current buzzwords in business is digital transformation. Here at DemandJump we believe wholeheartedly in the importance of digital...

What Is Digital Marketing?

Any beginners guide to digital marketing strategies should first define what this term refers to. A simple digital...

In the world of marketing, there are a lot of words and phrases that get thrown around that might sound confusing at first - marketing attribution...

Whenever you create a marketing campaign, it’s important to track how well it does. Doing so will allow you to more successfully develop future...

Closely examine the decision-making process of your current customers to better predict the type of lead most likely to convert into a sale, and how...

Marketing research refers to the process by which an organization gathers information about its ideal customer and larger market in order to inform...

A consumer journey map is a visual representation of your consumers’ experiences with your brand. Whether it’s understanding what keywords are mapped...

What Is Attribution in Digital Marketing?

Marketing attribution refers to the science of analyzing marketing touch points leading to a website...

In the ever-evolving world of digital marketing, we’ve always heard about SEO and the mythical impact it has on our website. We are told that it...