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Today’s marketer looks a little different than they did half a century ago. If you were to ask a marketer in the 70s what they thought marketing...

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You can create content to your heart’s content, but you need two things in order to make sure you’re building a successful plan. 

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If you’ve paid attention to the world of marketing over the last 10 years or so, you’ve heard “content” a lot. “Content is king” is regularly...

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Digital marketing is all about connecting with your audiences on the internet. One of the best ways that marketers have found to connect to do...

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Marketers wading through the waves of digital marketing opportunities are faced with a very real challenge of building successful, results-driven...

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For marketers entering the digital arena fresh-faced and ready to explore the number of ways they can provide valuable content to potential...

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Content marketing blogs have the capability to bring in new and repeat customers alike to any business’ website. That makes them a pivotal...

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Usually as we look back over the trends that defined the past 12 months, there's a little bit of suspense or surprise in what might make the list....

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Have you ever looked at another human being and wondered, “What is going on inside their head?” The idea of reading someone’s mind is certainly an...

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Marketing strategies are all about customer engagement, plain and simple. You’ve mastered  your brand and spent months researching consumer needs...

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