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This blog was written by Bridget Johnston, a contributing guest blogger from Pattern89.

We don’t have to tell you. Times certainly have become...

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Insights, by definition, give you a window into something you might not otherwise have known about. Consumer insights, therefore, utilize data so you...

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Whenever you create a marketing campaign, it’s important to track how well it does. Doing so will allow you to more successfully develop future...

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Gain a competitive edge by analyzing real-time data to predict future consumer buying behavior and trends.

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Closely examine the decision-making process of your current customers to better predict the type of lead most likely to convert into a sale, and how...

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Marketing research refers to the process by which an organization gathers information about its ideal customer and larger market in order to inform...

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A consumer journey map is a visual representation of your consumers’ experiences with your brand. Whether it’s understanding what keywords are mapped...

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Whether you’re making videos as a social media influencer, a large brand, or someone just wanting to have fun, you’re probably wanting your videos to...

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