Blog
What is data-driven marketing?
March 3, 2020 •DJ Team
Data-driven marketing is a method of marketing that uses data, acquired through customer interactions, and from third parties to gain a better...
Read MoreWhat are digital analytics?
March 3, 2020 •DJ Team
Digital analytics refers to tools or platforms that analyze the data collected from your online marketing activity. The goal of using such tools...
Read MoreWhat Is Consumer Buying Behavior?
January 24, 2020 •DJ Team
Definition of Consumer Buying Behavior:
We have all experienced the moment when we walk into a store and see something that we just have to have....
Read MoreThe Importance of Consumer Behavior in Marketing
January 24, 2020 •DJ Team
Long-term sales stability is not just about having a great product. It's about meeting consumers' needs, understanding what makes them tick, and...
Read MoreWhat is an example of digital transformation?
January 24, 2020 •DJ Team
Definition of Digital Transformation:
Digital Transformation refers to a business's adoption of technology and innovation to improve the efficiency...
Read MoreWhy is Digital Transformation So Important?
December 3, 2019 •DJ Team
Before the Internet and the World Wide Web, sending mail involved paper and envelopes, taking a photo required film, and shopping meant going to a...
Read MoreBreak Marketing Silos with Cross-Channel Analytics
November 6, 2019 •Jordan Ehrlich
Each channel wants to take credit for these conversions.
Have you ever dug around channel performance reports only to feel like the numbers didn’t...
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