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When we consider that some 72% of marketers say content creation is one of their most effective SEO tactics, we gain an understanding of just how...

2020. Four numeric characters representing a difficult, strange, and surprising time in our lives—and a year when content took on new importance....

Great content marketing establishes a direct link between the interest of your audience and the reason you started your business—a connection point...

Social media is probably the top form of content marketing—yet it’s all-too-often overlooked as the essential component of an effective content...

Content marketing is chock full of buzzwords and lingo that can be hard to understand. Let’s take a look at content categories, also referred to as...

Simply put, a content marketing channel is the place where you post your content. You’ve done the hard work of creating a diverse mix of quality...

Diving into the world of content marketing can be confusing, with so much information floating around. If you want to get started building out a...

As COVID-19 forced many brands to re-strategize how they’ll market to their audiences, 2020 quickly proved to be a big year for digital marketers...

There’s a question that artists have been asking for eons: how do you put a price on creativity? Well, some of those artists (and writers and...